we promise to better our world
we promise to better
our world
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Our ESG Strategy
We Promise to Better Our World. As the largest branded marketer of apparel exclusively for babies and young children in North America, our mission is to serve the needs of all families with young children. Our purpose is to inspire the generations raising the future. We’re committed to uplifting workers and communities, providing more sustainable products, and reducing our carbon footprint.
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To My Fellow Stakeholders
Michael D. Casey - Chairman & Chief Executive Officer
Over the past 100 years, Carter’s has built a brand known by generations for enduring and essential core products for families with young children. Many still recall our iconic brand slogan: “If they could just stay little ‘til their Carter’s wear out.” That slogan captures our focus on building product offerings that are durable, sustainable, and able to be handed down from one generation to the next.
Sustainability is important to Carter’s, our consumers, employees, and shareholders. We believe our focus on environmental, social, and governance (“ESG”) strategies strengthens Carter’s business model and relevance for every generation of consumers.
To ensure the continued success of our brands, we are executing our Raise the Future™ ESG strategy built on three pillars:
  • Product: Grow sustainable product offerings
  • Planet: Reduce our carbon footprint
  • People: Uplift our workers and communities
Our annual social responsibility report outlines our goals, initiatives and progress with each of our strategic pillars, and reflects our continued commitment to transparency and accountability.
read CEO letter